OPEN LECTURE. Internal marketing for employees´ performance management


On November 10th 11:15 we invite you to an online open lecture “Internal marketing for employees´ performance management”.

Where? Online ZOOM

Event link:

Lecturer: M. Isabel Sánchez-Hernández (PhD), University of Extremadura, School of Economics & Business Administration, Spain

Isabel Sánchez-Hernández (PhD) is a Lecturer and Researcher at the School of Economics & Business Administration of the University of Extremadura (Spain). Her research interests are Sustainability, Corporate Social Responsibility and Competitive Advantages. She strategically links the areas of Human Resources and Marketing, inexplicably disconnected very often in most of the companies, defending internal market orientation as a management philosophy for engaging employees and improving performance.

November 10 d., 2020 11:15


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