During the webinar, Jolita will present her postdoctoral research on values-based strategic innovation development via stakeholder involvement in SMEs. Despite the paradigmatic shift towards sustainable fashion, SMEs are experiencing additional challenges when strategically integrating sustainability values and stakeholders into their innovations.
The webinar will provide key project results and insights on how fashion SMEs could effectively select stakeholders and sustainability values and strategically manage their integration in innovations with limited resources to compete successfully in the market.
📆 Date: December 15th, 2023
⏰ Time: 13:00
📺 Location: Online
📌 Registration form here
🔉Speaker: Assoc. Prof. Dr. Jolita Čeičytė-Pranskūnė
Jolita Čeičytė-Pranskūnė is Assoc. Professor at the School of Economics and Business, Kaunas University of Technology, and the Innovation and Entrepreneurship research group member.
